Publication:
A two-stage approach for improving service management in retail banking

dc.contributor.authorKalcsics, J
dc.contributor.authorNickel, S
dc.contributor.buuauthorEmel, Gül Gökay
dc.contributor.buuauthorTaşkın, Çağatan
dc.contributor.buuauthorTAŞKIN, ÇAĞATAN
dc.contributor.departmentİktisadi ve İdari Bilimler Fakültesi
dc.contributor.departmentİşletme Bölümü
dc.contributor.editorKalcsics, J
dc.contributor.editorNickel, S
dc.contributor.researcheridAAH-5172-2021
dc.date.accessioned2024-10-10T06:10:06Z
dc.date.available2024-10-10T06:10:06Z
dc.date.issued2008-01-01
dc.descriptionBu çalışma, Eylül 05-07, 2007 tarihleri arasında Saarbrucken [Almanya]’da düzenlenen Annual International Conference of the German-Operations-Research-Society’da bildiri olarak sunulmuştur.
dc.description.abstractEfficiency analysis is a survival tool for bank managers due to severe competition in retail banking industry. Certainly, it is important to identify the inefficient branches of a bank in building better service management and marketing strategies. The problem here is to eliminate the causes of their inefficiencies in order to improve the inefficient branches. In this study, a two-stage methodology consisting of Data Envelopment Analysis (DEA) and data mining is proposed for solving the problem. Firstly, DEA is used for measuring the relative efficiencies of a bank's branches. Secondly, data mining is used to extract useful information from given data consisting of the characteristics of bank branches, thus allowing bank managers to identify the underlying causes of inefficiencies and helping them to improve their service management. The approach is used in the valuation of the one's branches of the biggest banks in Turkey.
dc.description.sponsorshipGerman Operat Res Soc
dc.identifier.endpage262
dc.identifier.issn0721-5924
dc.identifier.startpage257
dc.identifier.urihttps://hdl.handle.net/11452/46172
dc.identifier.wos000264978100040
dc.indexed.wosWOS.ISTP
dc.indexed.wosWOS.ISSHP
dc.language.isoen
dc.publisherSpringer-verlag Berlin
dc.relation.journalOperations Research Proceedings 2007
dc.relation.publicationcategoryKonferans Öğesi - Uluslararası
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.subjectData envelopment analysis
dc.subjectEfficiency analysis
dc.subjectBranches
dc.subjectDea
dc.subjectData envelopment analysis
dc.subjectData mining
dc.subjectFinance and banking
dc.subjectSocial sciences
dc.subjectScience & technology
dc.subjectTechnology
dc.subjectBusiness, finance
dc.subjectEconomics
dc.subjectManagement
dc.subjectBusiness & economics
dc.subjectOperations research & management science
dc.titleA two-stage approach for improving service management in retail banking
dc.typeProceedings Paper
dspace.entity.typePublication
local.contributor.departmentİktisadi ve İdari Bilimler Fakültesi/İşletme Bölümü
relation.isAuthorOfPublicationa84ad200-4cc0-4b29-a20b-78f8dc149f88
relation.isAuthorOfPublication.latestForDiscoverya84ad200-4cc0-4b29-a20b-78f8dc149f88

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