Hedonic price model of table olive in Turkish Markets: A case study of Bursa Province

Tarih

2009

Kurum Yazarları

Süreli Yayın başlığı

Süreli Yayın ISSN

Cilt Başlığı

Yayınevi

Univ Agr Sci & Veterinary Med Cluj-Napoca

Özet

The overall appearance and size arc the most effective factors for quality determination of olives. Moreover, quality classification and pricing of olives are done according to size namely the number of olive fruits per kilogram. The aim of this study was to designate the effects of some quality criteria: number of olive fruit/kg (188-363), width (14.23-19.23 mm), height (18.23-24.17 mm), flesh/stone weight ratio (4.80-6.96), total dry matter (41.27-47.19%), total acidity as lactic acid (0.53-0.74%), pH (5.10-5.29), total oil (21.70-26.77%), fatty acid composition of raw table olives on price determination by hedonic model analysis. Statistical analysis of prices was done by Using average retail prices of the samples. Lactic acid, flesh/stone weight ratio, total oil and linoleic acid factors had positive coefficients, so they positively affected the price. According to this model, main quality criteria affecting the price of olives were total acidity and flesh/stone weight ratio. Other factors did not significantly affect the table olive price. Especially the latter, since for the consumers, paying more would not only mean larger fruits but also a higher flesh ratio, Also, considering the factors having positive coefficients in price determination of table olives for both producers and consumers was important.

Açıklama

Anahtar kelimeler

Consumer preferences, Econometric model, Gemlik variety olive, Olive marketing, Price determination factors, Quality, Plant sciences, Oleaceae

Alıntı

Tamer, C. E. vd. (2009). "Hedonic price model of table olive in Turkish Markets: A case study of Bursa Province". Notulae Botanicae Horti Agrobotanici Cluj-Napoca, 37(1), 219-223.